We have extensive experience conducting a variety of research studies, and our strength lies in the analysis of the data and the subsequent recommendations. We take great care in the design, execution and data analysis, so you have defensible results to move your business forward.

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We start with your business objectives and requirements and work backwards to select the most appropriate methodology. Depending on your timeline, resources and needs, we may have several options that fit your criteria.

The analysis of the results could take many forms, including:

  • SWOT analyses
  • Quadrant analyses
  • Competitive analysis
  • Blue ocean-style mapping and positioning
  • Customer journey mapping
  • Marketing and workflow audit
 
Carol is insightful and excels at balancing vision and strategy with tactical implementation. Her knowledge of marketing and new product development helped us tremendously during a software launch. I highly recommend her.
— Mr. Miller, former Vice President, Major Financial Services Company
 

If you have questions or would like to discuss your marketing objectives, please contact us